The “New Information Sound,” jointly developed by Nissan and BANDAI NAMCO Group sound creators, received the “2021 Nissan Global Supplier Award –Global Innovation Award” sponsored by Nissan Motor Co., Ltd.

The “New Information Sound” jointly developed by Nissan engineers and BANDAI NAMCO Group sound creators was awarded at the “2021 Nissan Global Supplier Award – Global Innovation Award”, in which Nissan Motor Co., Ltd. recognizes suppliers who have contributed to business development.

◆ What is the New Information Sound?
When you are about to drive sitting in the driving seat, you may hear pings and beeps. They make you  notice a door is ajar, or a seatbelt unfastened. These sounds, which are very important for your safety, are called the “information sound”.
Nissan Motor Co., Ltd. has teamed up with BANDAI NAMCO Group sound creators in order to change that conventional “buzzer sound” to a high-quality, emotional and pleasant tone. The New Information Sound has been installed in the 2021 Nissan Note in Japan, the Nissan Rogue and Pathfinder in the United States, and the New Nissan Qashqai in Europe, and will continue to be installed in new Nissan models.

◆ Award comment
We are very honored to receive this award. All members of the development team would like to express our sincere gratitude to Nissan for giving us such an opportunity.
We have had various chances to work with the automobile industry and this was the most valuable experience in a more specialized area than ever before.

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BANDAI NAMCO Research Inc. will create and realize “brand-new and unprecedented PLAY and entertainment” by proactively co-creating with innovators around the world whilst fully utilizing the expertise in the entertainment that we have built up over years.